Blackberry
Marketing styles constantly change, especially in the tech industry so out of curiosity, I made graphics for a piece of tech from 10+ years ago with the modern style of graphics.
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The animation is made from a 3D model from blender that was animated at 60fps to show smooth, modern movement. I then stitched together 1 second segments of animations in Adobe Premiere and added the dynamic yet fun music that is so popular in commercials nowadays.
This promotional image was also done through the use of a 3D model and is meant to mimic Apple and Samsung's technique of letting the product speak for itself and not overwhelm the consumers with product features.
The goal of this graphic was to connect with the LGBTQ+ community and features an alternative logo. I wanted to make an ad that appealed to the consumer's pathos and where they can picture themselves behind the phones' camera, capturing things that are important to them.
